The challenge
Finrise had strong early traction but struggled to communicate its value clearly to investors. The metrics were solid, but the story was fragmented — too many product angles, inconsistent visuals, and a deck that didn’t convey scale.
The approach
We helped the founders reframe their narrative around customer lifetime value and market efficiency. The pitch deck was rebuilt from scratch with data-backed storytelling, updated visuals, and a clear growth roadmap. We also prepared the leadership team for investor Q&A sessions through focused rehearsals.
The outcome
Finrise closed a $12M Series A led by a top-tier European VC. The new materials became their internal standard for board reporting and future fundraising — clear, data-driven, and confidence-building.
It wasn’t just about design — it was about clarity. We walked into meetings knowing exactly what we stood for and what we wanted
Sarah Mitchell
The challenge
Finrise had strong early traction but struggled to communicate its value clearly to investors. The metrics were solid, but the story was fragmented — too many product angles, inconsistent visuals, and a deck that didn’t convey scale.
The approach
We helped the founders reframe their narrative around customer lifetime value and market efficiency. The pitch deck was rebuilt from scratch with data-backed storytelling, updated visuals, and a clear growth roadmap. We also prepared the leadership team for investor Q&A sessions through focused rehearsals.
The outcome
Finrise closed a $12M Series A led by a top-tier European VC. The new materials became their internal standard for board reporting and future fundraising — clear, data-driven, and confidence-building.
It wasn’t just about design — it was about clarity. We walked into meetings knowing exactly what we stood for and what we wanted
Sarah Mitchell