Marketing and sales advisory — continuous operating model optimization across processes, goal systems, performance steering and measures

Marketing and sales advisory — continuous operating model optimization across processes, goal systems, performance steering and measures

Oct 1, 2025

Oct 1, 2025

BVG

Public Mobility

2026

A health tech startup reduced operational expenses by 30% in under four months by simplifying workflows and redefining priorities

A health tech startup reduced operational expenses by 30% in under four months by simplifying workflows and redefining priorities

The challenge

The client, a fast-growing health tech startup, had rising operational costs and an overwhelmed team. Their structure had become bloated — too many tools, too many meetings, and too little clarity on priorities.

The approach

We started with a series of strategy sessions to map every process and identify inefficiencies. Together, we consolidated overlapping roles, automated reporting, and introduced a lightweight weekly planning system for the leadership team.

The outcome

Within four months, the company reduced its monthly burn rate by 30% while maintaining growth and team morale. The focus shifted from constant firefighting to intentional execution — fewer meetings, clearer ownership, and faster delivery.

Their approach was refreshingly human. No fluff, no theory — just honest advice that moved our strategy forward

Maria Garcia

Maria Garcia

The challenge

The client, a fast-growing health tech startup, had rising operational costs and an overwhelmed team. Their structure had become bloated — too many tools, too many meetings, and too little clarity on priorities.

The approach

We started with a series of strategy sessions to map every process and identify inefficiencies. Together, we consolidated overlapping roles, automated reporting, and introduced a lightweight weekly planning system for the leadership team.

The outcome

Within four months, the company reduced its monthly burn rate by 30% while maintaining growth and team morale. The focus shifted from constant firefighting to intentional execution — fewer meetings, clearer ownership, and faster delivery.

Their approach was refreshingly human. No fluff, no theory — just honest advice that moved our strategy forward

Maria Garcia

Maria Garcia

Other cases

Other cases

From 8 competing goal systems to one North Star — creating a planning process that connects ambition, execution and performance steering

BARMER

Health Insurance

2026

From 8 competing goal systems to one North Star — creating a planning process that connects ambition, execution and performance steering

BARMER

Health Insurance

2026

From 8 competing goal systems to one North Star — creating a planning process that connects ambition, execution and performance steering

Health Insurance

2026

Global Production transformed — future operating model designed to reduce lead times, enable real-time delivery and scale automation

MediaMarktSaturn

Retail

2026

Global Production transformed — future operating model designed to reduce lead times, enable real-time delivery and scale automation

MediaMarktSaturn

Retail

2026

Global Production transformed — future operating model designed to reduce lead times, enable real-time delivery and scale automation

Retail

2026

Advisory on strategic pivot options for KOFA — turning strategic choices into concrete value propositions and robust business cases

Institut der deutschen Wirtschaft

Public Services

2026

Advisory on strategic pivot options for KOFA — turning strategic choices into concrete value propositions and robust business cases

Institut der deutschen Wirtschaft

Public Services

2026

Advisory on strategic pivot options for KOFA — turning strategic choices into concrete value propositions and robust business cases

Public Services

2026

Global marketing organisation redesigned — from value proposition and strategic target picture to future operating model and transition roadmap

Groz-Beckert

B2B Industry

2025

Global marketing organisation redesigned — from value proposition and strategic target picture to future operating model and transition roadmap

Groz-Beckert

B2B Industry

2025

Global marketing organisation redesigned — from value proposition and strategic target picture to future operating model and transition roadmap

B2B Industry

2025